Levi's 501 Original Straight Fit Denim Jeans in On The Borderline

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Close your eyes and picture a pair of jeans, chances are you’re thinking of the Levi’s 501 Original. First introduced in 1873, they remain the blueprint for modern denim. The On The Borderline wash leans fully into that heritage, crafted from mid-blue rigid denim with authentic fading at the knees and defined whiskering across the thighs for a naturally worn-in, vintage aesthetic.

Built from 100% cotton non-stretch denim, this pair delivers that classic structure and character denim purists appreciate. The signature straight leg, mid-rise waist and iconic button fly stay true to the original design, while the cool faded blue denim has a hint of rock and roll attitude. Style with a tucked-in tee and boots for timeless Americana, or roll the hems with trainers for effortless retro appeal.

  • Levi's 501 Original Straight Fit Jeans On The Borderline.
  • Mid-blue rigid non-stretch denim
  • Worn-in fading to knees.
  • Pronounced whiskering/crease lines at thighs.
  • Classic straight leg.
  • Mid-rise waist.
  • Iconic button fly fastening.
  • Traditional 5-pocket Western styling.
  • Signature arcuate stitching to back pockets.
  • Metal rivet detailing..
  • Levi’s leather back patch and woven Red Tab.
  • NB: You might come across a pair of Levis with just the blank Red Tab trademark ® logo. This is by no means a mistake or indicative of a fake Levi's garment. The blank logo is intentional and helps Levi's protect their iconic trademark the world over. In fact, you could view this logo as a rarity and a unique quality - Only 1 in 10 Levi's garments bears this trademark.
  • Colour: On The Borderline.
  • Composition: 99% cotton, 1% elastane.
  • Care: Machine wash. Please refer to garment care label.
  • SKU:005013592 501 Jeans On The Borderline
  • 56028

UK Standard: 2 - 4 working days – £4.50 or FREE* if you spend over £75.00

UK Express: 1 working day (Monday - Friday) to most UK addresses - £6.50. Order before 3pm Monday - Thursday for Next Day Delivery.

UK Saturday/Sunday delivery: Order by 3pm on Friday for delivery on Saturday/Sunday - £12.00 (Select from Saturday or Sunday Delivery at the checkout. Sunday Delivery is only available to selected postcodes). 

International Delivery - 

Price and services depends on the delivery destination. Standard (postal) services and Express delivery services available to most countries. 

Free Delivery (minimum spend required) available to most destinations! For more information, please see checkout pages. (Add item(s) to your basket for shipping quotes). 

EU Countries - Customs duties are currently covered by Atom Retro (Subject to T&Cs, limited time offer) 

USA - Customs information and charges will be calculated at checkout and will be in line with the latest Tariffs implemented by the Trump administration.  

Australia - GST is currently covered by Atom Retro (Subject to T&Cs, limited time offer) 

* Terms and conditions apply

If you are not completely satisfied with your purchase, simply return the items to us in their original condition and packaging within 30 days of receipt and we will issue a full refund (excluding original delivery charge), or exchange the item for a different size / colour, if preferred. You are responsible for returning items to us.  Items marked with a + symbol in the title cannot be returned.

Please click here for our full returns policy.